FrontRunners: Tall Order

When the 80-year-old Swedish shirtmaker Eton (www.etonshirts.com) opened its first U.S. store earlier this year, at New York’s Plaza Hotel, it offered some big men immediate gratification: The brand offers shirts with 20-inch necks and extra-long arms—sizes that usually have to be custom-made. Eton carries 30 fabric prints in its store and has 200 other prints that can be delivered within a week of ordering. Prices range from $230 for a wrinkle-free shirt to $415 for a Sea Island cotton shirt. If, despite the variety of sizes, you require a custom shirt, Eton also offers a made-to-measure model that takes four to six weeks to deliver.

British flora inspires a new collection of stylish swimwear…
The design of the 538-square-foot boutique is inspired by the original Prada store in Milan…
The Italian accessory maker’s newest Gommino shoe is highly customizable…
The designer’s latest scent is a rich blend of spicy and sweet notes…
The NBA all-star Tyson Chandler and his wife collaborate with Selima Optique…
Photo by GSI Commerce
New designs honor the brand’s 1970s roots with vintage flair…
Photo by Breitenbuchervern1.com
The shoemaker and leather tannery join forces to craft two new men’s styles...
For the new line, the company has teamed up with 130-year-old pewter maker Royal Selangor…
The new line of glasses features design details inspired by traditional typewriters…
Along with clothing, shoes, and accessories, the new store will offer a limited-edition surfboard…