Best of the Best: Bathroom Appliances

<< Back to Robb Report, June 2004
  • Linda C. Lentz

Vitraform Coppa Pedestal
A revolution in glass.

 

In the late 1980s, Jerry and Sheila Fein’s OEM glass business faced stiff competition from Asia, so the couple decided to combine their talents (he is an artist and industrial designer; she an interior designer) to create a brand-new product. The glass basin they fashioned for the powder room in their Denver factory spawned one of the most successful decorative bath products in recent design history.

Vitraform—the new company and product name—formally launched in 1990 with a glass washbasin perched on top of a counter, and it revolutionized the bath industry. “We really wanted to develop a reliable and consistent product that still maintained all the magical qualities of glass,” says Sheila, codesigner and company marketing director. The resulting basins are heat-formed from the world’s most pristine float glass and laminated (like a windshield) for safety.


They can be wall-hung, surface-mounted, or installed below a counter, and are offered in a range of 12 hues in polished or frosted finishes, plus a dozen hand-cut motifs. Coordinating or seamlessly integrated counters enhance the basin’s versatility, as does the recent addition of wood vanities. It is no wonder that Vitraform has become a favorite for high-end residential and commercial projects.

This year the Feins have pushed the envelope, this time in collaboration with local hot-glass artists. The Vitraform Coppa Pedestal is the first in a series of artisan-blown pieces designed to merge the art and craft of traditional glass production with 21st-century technology. Indeed, as its name implies, this crystalline washstand resembles a fine Venetian goblet in all its voluptuous form and flawless clarity.

The Cristal glass model ($9,000) is topped by a matching laminated and polished Vitraform countertop and freestanding basin in the same glass.  The Coppa Pedestal is currently available in combination with a variety of Vitraform’s signature products. “It is also splendid without the counter,” Sheila says. “So we could, for example, put the Bronze bowl with no counter on the Cristal column and pedestal.”

The Feins plan to extend the line with various accessories. “The possibilities,” says Sheila, “are endless.” 

Vitraform
800.338.5725
www.vitraform.com

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