Bulgari Celebrates the Year of the Snake

As the Year of the Snake kicks off with Chinese New Year festivities, Bulgari is paying homage to its own glittering snake designs, which span more than 70 years. The Italian luxury house has unveiled an exhibition at its Fifth Avenue flagship store, called Bulgari: Serpenti Collection that will be on display through March 6 and will then travel to other locations around the world. The gilded snake has been a familiar symbol at Bulgari, expressed in elaborate jewelry, watches, and accessories. The exhibition presents the range of designs, including important archival pieces such as a 1940s gold snake watch and a 1960s snake bracelet in diamonds, emeralds, and gold. Also on display are glamorous portraits of fashion icons—Elizabeth Taylor, Marisa Berenson, and Veruschka—wrapped in Bulgari snake jewels, accessories, and timepieces. The retrospective offers a rare opportunity to view unique high-jewelry pieces and watches alongside historical materials from Bulgari’s archive. To commemorate the occasion, Assouline is publishing a book in March also called Bulgari: Serpenti Collection, written by the jewelry historian Marion Fasel, featuring jewelry, watches, images, and sketches that trace the history of the brand’s snake designs over the decades. (www.bulgari.com)

The jewelry house Miseno is named for an ancient city said to magically bring joy to its residents…
Davies takes an ancient Greek jewelry technique and makes it fresh and modern…
Rough-cut diamonds give a fresh twist to the latest creations from De Beers…
The designer crafted a collection of fine jewelry that is both timeless and cutting-edge…
First popular during the 1920s, big, bold cocktail rings are making a comeback…
Jewelers Alex Soldier, Coomi, Pasquale Bruni, and others are getting back in touch with nature…
These designs dazzle with simple shapes presented in extravagant ways…
Photo by Michael Oldford
Assael’s diamond-and-rare-pearl jewelry depicts and aids endangered animals…
The historically inspired necklace is part of Boucheron’s new Bleu de Jodhpur collection…
The London jeweler employs rare fossilized wood to create her pieces…