Concierges' Guide to London: Shopping: Jewelry, Watches & Pens

  • Asprey
  • Graff
  • Compiled by Lisa Sweetingham, Jennifer Ryan, Bruce Wallin, and Amanda Millin

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ASPREY New Bond Street department store carries "everything from backgammon sets to porcelain and silverware" but is recommended first and foremost for "bespoke high-end jewelry and watches." "Everyone likes something from Asprey." (MDC, AD, BM, CS, ST, MW) +44.20.7493.6767,

AUSTIN KAYE This family-owned dealership of new and second-hand watches is somewhat "out of place on the Strand," which is "not exactly London’s finest street," but carries "the most amazing selection of watches—especially vintage pieces." (BM) +44.20.7240.1888,

BOODLES This sixth-generation British jeweler has a "very good" selection of ladies rings, bracelets, pendants, necklaces, and earrings. Several London showrooms, including one at The Savoy. (BM, MW) +44.20.7240.6070,

BULGARI Jewelry, watches, fragrances, and accessories from this world-class Italian brand, which "will make whatever you want if you pay for it." Multiple London locations. (CS)

DAVID DUGGAN WATCHES Located in Burlington Arcade, this used-watch dealer specializes in Patek Philippe and Rolex and "is widely regarded as a leading authority on Swiss watches." Known for offering "truly impartial advice" to clients. (GM) +44.20. 7491.1675,

GRAFF "Your safest bet" for diamonds and gemstones may be this world-renowned jeweler. "It’s the best," and its flagship UK store on New Bond Street "has something for everyone." (AH, CS) +44.20.7584.8571,

HARRODS Unique timepieces that merit "spending $10,000 to $100,000" are on full display in the ground-floor Fine Jewellery & Luxury Watch Room of the iconic Knightsbridge department store. "You have to go to the Watch Room at Harrods. It’s amazing." (MW) +44.20.7730.1234,

HARRY WNSTON "Unique" and "special" jewelry and timepieces at this "very high-end" jeweler’s New Bond Street salon. (CS) +44.20.7907.8800,

KRONOMETRY 1999 Find a "weird and wonderful" selection of watches (Bovet, Jaquet Droz, Ulysse Nardin), as well as a "fantastic" and "helpful" staff at this watch retailer on New Bond Street. (ST) +44.20.7499. 1434,

MARCUS "Incredible" collection of watch brands (from Audemars Piguet to Greubel Forsey) plus "completely one-off pieces" at this New Bond Street shop. (MW) +44.20.7290.6500,

MONTBLANC The internationally renowned German penmaker has six locations in London. "I usually recommend Montblanc. It suits our style." (BM) www

THE PEN SHOP "Huge selection" of writing devices, including "antique pens." Several locations. (MB)

PENFRIEND "Vintage, new, and unusual" pens at this 60-year-old shop in Burlington Arcade. Specializes in fountain-pen repairs. (ST) +44.20.7836.9809,

RITZ FINE JEWELLERY "An exclusive collection" of jewelry, watches, rings, and perfume bottles are for sale only inside this shop at The Ritz. (MDC) +44.20.7409.1312,

ROWLANDSONS JEWELLERS "One of London’s great jewelry designers," Geoffrey Rowlandson offers his pieces—from necklaces to tiaras—by appointment only. (AD) +44.20.7866.6006,

SMYTHSON Though this 124-year-old New Bond Street shop is "famous for stationery," it also sells "elegant pens and pencils" in silver and gilt. (GM) +44.20.7318.1515,

WATCHES OF SWITZERLAND "A wonderful place" for its vast selection of top Swiss watch brands. "Whichever you prefer, it’s all there." Several London locations. (MDC, MB, AH, MW)

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