FrontRunners: Sparkling Stars

With its Louis Vuitton jewelry by Lorenz Bäumer (www.louisvuitton.com), the French fashion house has further expanded the use of its logos as design elements. The star and flower insignias now adorn jewelry, thanks to a pair of proprietary diamond cuts: the LV Monogram Flower and Star cuts. Bäumer’s creations include the bold diamond designs, elaborate necklaces, and 13 one-of-a-kind large cocktail rings. The collection launched in stores in September and will be displayed in Louis Vuitton’s first jewelry and watch salon when it opens in March 2011 on Paris’ Place Vendome.

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