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Panerai and Ferrari Synthesize for Time

Two Italian style icons, automobile maker Ferrari and watchmaker Panerai have joined forces to create a collection bearing the distinctive elements that made both brands style makers in their respective fields. The Chronograph Pink Gold 45 mm timepiece is powered by a period movement visible through a sapphire crystal from Minerva that evokes images of the Ferrari’s first 12-cylinder engine. The crown is closed with a bayonet lock that keeps the Ferrari signature prancing horse vertical. Each detail is directly inspired by the Ferrari brand from the shape of the counters to the red hands. In addition, the $53,500 timepiece, of which 50 will be made, is sold with two wrist straps?a classic hand-sewn alligator and a more sporty rubber band with the Ferrari inscription. (310.228.1515, www.panerai.com)

?Alyson Gerber

Photo by Daimler AG
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