facebook twitter pinterest instagram You Tube

BMW M Adds Skis to Its High-Performance Repertoire

Amanda Millin

Seattle-based sports equipment manufacturer K2 has produced top-of-the-line skis for the last four decades, and this year it has teamed up with BMW M, the German brand’s high-performance sector, to develop the K2 LTD. BMW M Design Edition. Meant to deliver on all terrain, these limited-edition skis feature a unique combination of camber and rocker. The traditional upward curve in the middle provides power, edge hold, and control on firmer snow and ice, while the model’s slightly elevated front tips and flat tails allow riders to do backcountry runs while maintaining agility in varied snow and powder. Also, a progressive sidecut results in improved turn initiation. Surprisingly, none of the 500 pairs is for sale. Instead, they will be raffled off during BMW’s xDrive Cup. In its second year, the ski and snowboarding competition, which allows amateurs to compete against each other in a pseudo-Olympic-style setting, is being held in 13 locations across Europe until April. Participants who earn at least five badges—which can be accomplished in various ways, including completing designated runs or reaching a target speed—will be entered into the ski raffle, which is held monthly until the end of the games. To register for the xDrive Cup, visit www.bmw-xdrive-guide.com.

Read Next Article >>
I am standing in the shadows of the 11,000-foot-high Tête du Ruitor,...
Porsche Design Studio—the luxury brand that Ferdinand Alexander Porsche,...
The summer doldrums can befall even the most active souls, driving them...
Photo by Cody Maxwell
Dick Estey dominated amateur golf tournaments until he had to quit playing...
Photo by Chris Tedesco/Red Bull Content Pool
At the Mint 400, a novice takes the wheel of an off-road race machine—and...
Photo by Brian G. Oar - Fairways Photography
As golf equipment has improved, so has the art of club fitting, which now...
Photo by Breeders’ Cup/Danny Moloshok
There’s more than one strategy for success in Thoroughbred racing, which...
The spa and skin-care brand Espa recently opened a spa at the Vdara Hotel...
Photo by Armelle Kergall
The French luxury-goods house Hermès , with roots as a saddlemaker that...
Etro has created a limited run of leather guitar cases with eclectic hand-...