IWC Launches Flagship Store in NYC

Boxing and the life of Muhammad Ali were prominent notes as IWC launched its impressive New York flagship boutique April 26. Accompanying IWC CEO Georges Kern at the launch event were former champions Evander Holyfield and Larry Holmes. The boutique, the largest of its kind in the world, featured an exhibition of the work of photographer Howard Bingham, who recorded much of Ali’s career. Also on display was a new 250-piece limited edition, the IWC Big Pilot’s Watch Edition Muhammad Ali, featuring flamboyant red hands and indices. (800.432.9330, www.iwc.ch)

Read Next Article >>
The watchmaker puts its skill in guilloche and damaskeening on full display…
The two back-to-back auctions will offer hundreds of unique designs…
The new variation sports a dial crafted from a meteorite...
Photo by Didier Gourdon
The new watch has a tourbillon hidden by an automaton…
The watch’s case is a mere 8.24 mm thick…
Photo by Vincent Wulveryck/Cartier
Jeweler Cartier innovative work combined Roman, Egyptian, Indian, and Chinese elements with...
On assuming his new position, Lambert lost little time in the development of new watches...
In 2008, the British inventor, electronics tycoon, and philanthropist John C. Taylor unveiled the...
The company’s signature mixture of technical and aesthetic watchmaking is on display in the Bovet...
Photo by Lisa Charles Watson, styling by Charles W. Bumgardner
One Swiss company is employing a similar but improved design for a mechanical watch...