The Evolution of Time

  • Christina Garofalo

John Simonian, owner of the Los Angeles–based watch retailer Westime, has written his first book, titled Timepiece Machines. In 300 pages and 200 photographs, it examines every aspect of the watch industry—from the basic mechanics of watchmaking to its influence on machines throughout history—and the book also spotlights the leading brands. Simonian began his career by selling watches in the Middle East, and he became a prominent American retailer known for dealing in rare and exclusive timepieces by premium brands. After 35 years of selling and enjoying watches, Simonian wrote Timepiece Machines to educate his clients and support the products and brands that helped him establish his own career. Simonian has two stores in Beverly Hills and one in Los Angeles. (310.470.1388, www.westime.com)

Read Next Article >>
When asked to describe the idea behind Dream Watch 5, De Bethune’s latest and highly unorthodox...
Armin Strom advances the art of skeleton watches with modern machinery...
Artisans play with mother-of-pearl techniques to achieve magnificent, modern masterpieces...
The company partnered with L’Épée 1839 to create the science fiction–inspired timepiece…
Now in its second year, the show saw the debut of a number of significant new timepieces…
Photo by Ted Morrison
Global Thinking Greubel Forsey first attracted notice a decade ago by reviving 200-year-old English...
The new watch’s movement is outfitted with lightweight silicon components…
The new Graham Tourbillon Orrery celebrates the 300th anniversary of the Orrery, the tabletop...
The first in a series of three limited editions, the Bugatti Mythe helps celebrate the companies’...
The timepiece includes design elements inspired by the iconic vehicles…