The Best of the Best 2003: Appliances - Dyson DC07

<< Back to Robb Report, June 2003
  • Ken Kessler

As a boy growing up in England, James Dyson’s fascination with vacuum cleaners began with the high-pitched scream of the motor and the odor of dust that permeated the room. His life’s work, to reinvent the hardworking appliance, came out of simple frustration. “I found it easier to bend down and pick up the dog hairs myself. That’s when I realized something was wrong.”

What he discovered from analyzing the mechanics of traditional vacuums is that the problem was all in the bag. “I learned that the bag full indicator was actually a bag clogged indicator,” says the London-based Dyson. To solve the problem, he spent time in a lumberyard studying the industrial cyclonic machines, which collect wood chips for hours without clogging. He says he saw the process as a challenge “to take an unloved, badly performing object and not only make it work better, but also make it look sexy.”

 

The Dyson DC07 ($400) became available in the United States for the first time last November. There are no bags or filters hampering suction, and its inventor thoughtfully incorporated a washable bacteria-killing screen in his latest model to trap even higher levels of microscopic dust and aid allergy sufferers.

As to the see-through look: “Researchers said we were mad, that people don’t want to see the dirt,” says Dyson. “But as engineers, we needed to see what was going on. And, as it turned out, everyone else does, too.”

Dyson, 866.693.9766, www.dyson.com

From Around the Web...
The top-tier televisions display the brand’s High Dynamic Range technology for optical opulence…
You might have noticed that vinyl is cool again, but you’ve never seen turntables quite like these…
guide to the most exquisite quality that personal audio has to offer…
The revolutionary Sensory Gateway manipulates all five human senses to create true virtual reality…
The architect-designed Zemi Aria from Francesco Pellisari is a sensation for the eyes and ears.
If you aren’t seeing the game on one of these 4K TVs, you still have time to run out and get one…
From a 1,000 hp electric supercar to viable virtual reality, these boundary-pushing innovations...
For this gift, Robb Report has assembled a Bang & Olufsen entertainment system (about $129,000...
Photo by Cordero Studios/corderostudios.com
The HiFiMan HE1000s and other high-quality headphones cannot perform at their intended levels when...