FrontRunners: Garden State Variety

<< Back to Robb Report, May 2005
  • William Kissel

Laureano Garmany fled Cuba in 1974 after Fidel Castro became what Garmany describes as a “99.9 percent partner” in his family’s fashion retail business. He immigrated to New York City, where he opened Garmany (www.garmany.com, 732.576.8500), which evolved into a designer menswear store. Garmany later moved his concept to New Jersey, where he delivered Manhattan fashion to the suburban crowd. Recently, he celebrated his store’s 30th anniversary by more than tripling its size with a move to a neighboring building in Red Bank. The expansion has facilitated the introduction of women’s wear and additional men’s brands, such as Burberry and Canali, and enabled Garmany to enhance services, including made-to-measure suits and shirts, after-hours shopping by appointment, and refreshment bars that celebrate “happy hour from 10 am to 8 pm.”

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