FrontRunners: Neutral Corner

<< Back to Robb Report, December 2003
  • William Kissel

When Ermenegildo Zegna acquired Agnona (310.770.5166, www.agnona.com) in 1999, many assumed the men’s clothing giant would use the small Italian textile mill to establish a foundation in the women’s fashion business. After all, the tiny weaver—known for its use of natural-colored cashmere, camel hair, vicuña, and alpaca cloth—has been supplying couturiers Balenciaga, Yves Saint Laurent, and Christian Dior since the 1950s. Instead, Zegna has used its vast financial resources and production expertise to relaunch the brand under its original label, which is pronounced "An-yo-na." Although Agnona’s small men’s collection has been discontinued for the time being, this past summer, its first signature boutique in the United States opened at the Peninsula Hotel in Beverly Hills with an expanded collection of women’s ready-to-wear as well as $1,800 cashmere throws and $150 unisex cashmere slippers. Well-known for their environmental sensitivity, the Zegnas have also held fast to Agnona founder Francesco Ilorini’s personal preference for natural colors: white, beige, tan, and gray. All are prominent in the new collection, as well as in architect Andrea Zegna’s prototypical store design, which incorporates organic elements such as clear crystal and Sicilian volcanic stone.

From Around the Web...
Saint Crispin's bespoke shoes
The European shoemaker delivers its coveted custom services to clients across America…
Francesco Smalto Haute Couture
These top-of-the-line Parisian bespoke houses are sure to suit your fancy…
The 3 and 6 Bar at Fortnum & Mason’s
The bar welcomes all who visit the third floor gentleman’s department at Fortnum & Mason’s...
From demure to daring, the bomber jacket is here to stay. These are our favorite styles for spring…
Give your spring wardrobe a bold injection with one of these playful sweaters…
The new Hampton collection from leading leather maker Frank Clegg
If you are heading out for a winter weekend getaway, we can help you get packed….
Before you scoff at Vicuña’s hefty price tag, learn why it is an investment-worthy piece…
The storied Parisian leather house opens first-ever Beverly Hills pop-up shop…
The classic and ever-popular shoe style gets an update with these four thoroughly modern designs…
Tailoring is the strong suit of these young, must-know Manhattan shops…