Are tablet editions driving luxury print ad sales?

    By Tricia Carr via LuxuryDaily.com

    "Print advertising is in a transitional state as tablet editions offer brands an engaged pool of affluent readers to attract with digital ad enhancements."

    "High-end magazines are launching tablet editions left, right and center to stay relevant to their savvy readers. However, circulations of luxury-focused consumer publications rarely intersect between print and tablet, so advertisers should tailor campaigns to get the most from their ad buy."

    Read the rest of the article and watch the YouTube Video here

    Read Next Article >>
    900 hp Porsche 918 Spyder Supercar Earns Top Honors MALIBU, CA (February 23, 2015) – For the first...
    NEW YORK (January 22, 2015) – Global luxury-lifestyle authority Robb Report today announced the...
    DETROIT (January 12, 2015) – Citing its prowess as “a plug-in hybrid that has more in common with a...
    Nominated by Mentor Dean Fearing, Dallas-Based Chef and Restaurateur Earns Prestigious Honor MALIBU...
    Detroit-based private equity firm Rockbridge Growth Equity today announced it has acquired Robb...
    LOS ANGELES and NEW YORK, July 1, 2014 – Fairmont Miramar Hotel & Bungalows and Robb Report...
    In June, the Los Angeles Times and the Chicago Tribune spotlighted the travel selections in Robb...
    NEW YORK (April 14, 2014)– Curtco Media, parent to the international luxury lifestyle authority...
    MALIBU, CA (May 28, 2014) — Culminating a year’s search for the most extraordinary new products and...
    MALIBU, CA– In an “unprecedented landslide decision” by Robb Report editors and a panel of guest...