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Robb Report Editors Select Lamborghini Aventador Lp 700-4 As 2012 Car Of The Year

MALIBU, CA – Lauded as “a triumphant milestone that meets its design purpose and fulfills a concept that others have been unable to realize,” the Lamborghini Aventador LP 700-4 has been selected by Robb Report editors and a panel of guest judges as the luxury lifestyle authority’s 2012 Car of the Year.

Now in its 19th year, the award goes to an automobile, formally introduced in the previous year, whose technical designs, styling, and performance position it as the world’s preeminent sports or luxury vehicle.

Results from the competition will be revealed in Robb Report’s March issue, which hits newsstands February 21. More comprehensive information is accessible at: /Car-of-the-Year-2012

Robb Report subscribers will also have access to extensive digital enhancements in its tablet edition.  These include slideshows, as well as exclusive video of the 700 hp Lamborghini Aventador and the 197 mph Mercedes-Benz SLS AMG Roadster shot during test drives in California’s stunning Napa Valley.

In earning Robb Report’s “2012 Car of the Year” honor, the Lamborghini Aventador LP 700-4 outdistanced a field of 12 competitors. Listed in order of finish, these include the Maserati GranTurismo MC, Mercedes-Benz SLS AMG Roadster, Audi A7, Bentley Continental GTC, Mercedes-Benz CLS63 AMG, Aston Martin Virage Volante, Nissan GT-R, Jeep Grand Cherokee SRT8, Jaguar XKR-S, BMW 650i Convertible, Ford Mustang Boss 302 Laguna Seca, and Chevrolet Volt.

Selections resulted from extensive test-driving by a panel of experts that included Robb Report editor in chief Brett Anderson, automotive consultant Robert Ross, and correspondents Paul Dean and Paul Meyers. These journalists were joined by approximately 100 guest judges, including executives and Robb Report readers.

Garnering an impressive two-thirds of all first-place votes cast by the largest judging panel in the award’s history, the $387,000 Aventador was praised for its innovative design and uncompromising performance and handling proficiencies. 

“Almost all of the nearly 100 drivers—our largest gathering ever—were impressed by the relative ease with which the big brute can be cajoled from a trot to a full-snort stampede,” Mr. Ross said. “Doubtless, the seamless 7-speed automated manual gearbox shortened everyone’s learning curve and made memories of the Murciélago’s recalcitrant stick shift disappear as quickly as anything in the Aventador’s rearview mirror.”

That resounding and nearly unanimous impression was similarly recalled by Mr. Dean: “Adjudicators fell hard for its sophistication, which includes a cabin so comfortable it borders on relaxing and performance-related technologies that set new standards of civility and refinement for reaching speeds as fast as 217 mph.”

“We are honored to have the Aventador LP 700-4 named as Robb Report’s Car of the Year,” said Stephan Winkelmann, president and CEO of Automobili Lamborghini S.p.A.  “When Lamborghini began development of the Aventador, our goal was simple – no competitors. This award demonstrates that the Aventador’s technology, performance and design set it apart from all other luxury super sports cars on the market.”

In addition tovideo enhancements and slideshows from the “Car of the Year” competition, Robb Report’s March digital edition will offer exclusive content to tablet users, including an interactive cabin configurator that provides a virtual look inside Embraer’s private-jet line, as well as “sneak peek” slideshows from three world-class properties: Umbria’s Borgo dei Conti Resort; Hôtel Le K2, Courchevel; and the Four Seasons Hotel Baltimore.

Robb Report is accessible to digital users via numerous devices, including the iPad, Kindle Fire, Nook Color, and Samsung Galaxy Tab. It is also available through Zinio’s online newsstand.

About Robb Report
Now in its 36th year, Robb Report is the international authority on the luxury lifestyle. The brand, in its digital and print forms, reports on exceptional products and services for the affluent connoisseur. Coverage includes automobiles, motorcycles, aircraft, art, dining, jewelry, watches, fashion, travel, homes, wines, spirits, and cigars. 

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Contact: Jeff Perlman
Brandware Public Relations
818.598.1115/818.317.3070
jperlman@brandwarepr.com

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