Swiss Watch Maker Bovet 1822 Opens New York City Boutique on Madison Avenue

The store is located within another iconic luxury retailer…

The 193-year-old Swiss watch manufacture Bovet 1822 recently opened a new boutique in Manhattan’s bustling shopping district. The new shop, which is located within the Asprey of London jewelry house on Madison Avenue, will offer some of Bovet’s most iconic timepieces.

During the grand opening on November 19, the freshly minted Bovet 19Thirty watch collection was on display for the first time in the United States. The hand-wound, stainless-steel watches feature a seven-day power reserve and a frequency of 21,600 vibrations per hour. (

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