Robb Design Portfolio: Platinum Connections

<< Back to Robb Report, July 2002
  • Deedra Allison

Any watch’s ultimate purpose is to tell the time of day, but an obviously unbridgeable gulf exists between a mass-market-manufactured Timex and the expertly handcrafted mechanics of a Patek Philippe. A similar chasm exists between almost any other cell phone and the Vertu, although it is true that the essential purpose of both devices is to provide mobile communication. The Vertu, however, moves beyond the utilitarian and into the realm of the sophisticate’s obligatory accoutrement.  

The timepiece comparison is an apt one. The Vertu is available in four finishes—stainless steel, 18-karat white gold, 18-karat yellow gold, and platinum—and its creation has led to more than 20 patents. More than 400 mechanical parts, including 18 jeweled bearings, inside the leather and precious metal casings are hand-assembled. The high-resolution display is front-lit, shining spectacularly through the scratch-resistant sapphire crystal face.  

The phone’s profile, like any fine design, is timeless, and to ensure that the technology remains current, the Vertu is upgradable. A more imperceptible feature, though no less essential, is the one-button access to a 24-hour international concierge service.  

Phones made by Vertu (866.448.3788 or 310.385.2094, www.vertu.com), a subsidiary of Nokia, range in price from $4,900 to $19,450 and are available by appointment at Vertu Private Client Suites throughout the world.

From Around the Web...
One of only 40 variants in white gold, the perpetual-calendar watch could bring in more than $190,...
This video offers an inside look at the special evening and the limited-edition wristwatch…
Photography by Lisa Charles Watson, styling by Charles W. Bumgardner
The Italian house’s new snake-inspired Serpenti Incantati Tourbillon Lumiere has arrived…
Only 28 of the alluring rose-gold-and-platinum timepieces will be made…
Photography by Lisa Charles Watson, styling by Charles W. Bumgardner
With six-figure competitors, the new Hublot Big Bang Unico Sapphire is a game-changing steal…
The retail watch industry may be dipping, but the auction market is reaching new highs…
The latest edition of the famed dive watch pays tribute to the brand’s dedication to oceanography…
The brand’s military heritage is referenced with untreated leather straps and a worn-looking dial…
The auction house is offering a selection of Nautilus watches in celebration of the model’s 40th...
Unlike traditional minute repeaters, this watch emits sound that has been designed at the computer…