“Starboard is the most exciting SUP brand worldwide right now, with innovative designs and the desire to re-invent themselves each year,” raves Jeff Morter, owner of Paddle Surf Warehouse in Costa Mesa, Calif., in regards to the brand for which every paddler is pining. The Starboard All Star ($3,399 with board bag) is endorsed by a number of SUP world champions because of its light-weight carbon exterior and versatility in all water conditions, giving the rider steady control with rapid agility. A flex-controlled oscillation helps the board recoil on the upstroke, releasing energy for quick propulsion. Three concave sections on the bottom rails of the board simulate two pontoons, making it difficult to capsize mid-cruise. This design is thoughtfully crafted with the environment in mind by using an ocean-friendly, plant-based epoxy resin, though this conscientiousness in no way compromises the user experience. The board comes in a variety of sizes to accommodate various rider heights and weights ensuring each individual can become a master of the SUP.