Luxury comes in many forms. There are obvious examples: elegant, smooth-riding grand tourers, complicated timepieces crafted from exotic materials and 100-point Premier crus. But genuine luxury is also delivered in other, less obvious packages. Feeling truly comfortable in your at-home surroundings is a luxury in and of itself; and Roborock, a Beijing-based company founded in 2014, uses that notion as a guiding principle in the design of its technologically advanced cordless and robotic vacuum products.
The company’s most recent model, the Roborock H7, represents the second generation of the brand’s cordless stick vacuums. Like its predecessor (the H6), Roborock’s H7 is remarkably light—weighing only 3.2 pounds—and it’s equipped with a more powerful motor that delivers increased suction power. As was the case with the model’s first generation, the LiPo (lithium polymer) battery offers 90 minutes of cleaning time in its eco mode. “We are proud to have been the first to introduce a LiPo battery into cordless handheld vacuums, bringing unique benefits to the cleaning experience,” says Richard Chang, Roborock’s chief executive. “With the new H7, we have built upon what our previous models lacked.”
In addition to those aforementioned improvements, the H7 also features a larger dust bin—equipped with a dust bag for greater efficiency—and all of its attachments, from a crevice tool to a multi-surface brush, are magnetic for easy storage on the appliance’s MagBase storage system. With an additional mop accessory, users can even turn the H7 into a cleaning device for all of their hard-surface floors.
Roborock may not be the only player in the robotic and cordless cleaning products arena, but the Chinese company has leveraged its success over the last seven years to become a frontrunner in the category. As proof, the company’s first product, the Mi Home Robotic Vacuum Cleaner, is now the top-selling robotic cleaner in China.
As the world gradually recovers from a global pandemic, Roborock’s commitment to advancing the technology and capabilities of home-cleaning devices has introduced a form of luxury that’s more appreciated now than ever before. After all, the H7 uses multiple cyclones, plus HEPA filtration, to capture 99.99% of particles, including pollen and fungi, as small as 0.3 microns. Such capability provides unmatched peace of mind. The device’s ease of use and efficiency also means that users can quickly clean their homes, allowing for more time spent doing the things that bring them the greatest joy. That is the ultimate luxury.