On the heels of the first-ever virtual edition of Paris Men’s’ Fashion Week, the Italians are having their own digital showcase. While Milan Men’s Fashion Week has officially been postponed to September, some brands—including Prada, Gucci and Ermenegildo Zegna—have opted to show their spring 2021 collections online. Here, we’ll be bringing you a first look at our favorites from the week. Keep checking back as we update this with the latest debuts.
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Prada Menswear Spring 2021
Image Credit: Juergen Teller/Prada Miuccia Prada tapped five artists—Willy Vanderperre, Juergen Teller, Joana Piotrowska, Martine Syms and Terrence Nance—to capture different facets of her spring menswear and resort womenswear collections. Rigorously minimal with a whiff of futurism, it is quintessential Prada.
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Etro Menswear Spring 2021
Image Credit: Etro In the first physical fashion show of the season, Kean and Veronica Etro presented their latest designs on a socially-distanced runway in the gardens of Milan’s Four Seasons. From the Ennio Morricone score to the Madras check separates, a lovely showing all around.
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Dolce & Gabbana Menswear Spring 2021
Image Credit: Dolce & Gabbana Another live stream of a physical show, Dolce & Gabbana’s presentation at the Humanitas Medical University campus didn’t sacrifice much of the theatrics for which the duo is known. The collection has some questionable moments (in the mood for a sheer double-breasted suit?) but the Gio Ponti-esque prints are summer catnip.
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Tod's Menswear Spring 2021
Image Credit: Tod's The majority of this video is an introduction to Walter Chiapponi, Tod’s new creative director, but the final minute provides a sneak peek of his suave, 1970’s-inflected designs for spring.
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Versace 'Flash' Collection
Image Credit: Versace Live-streamed from a campaign shoot in Milan, this video debuts the brand’s ‘Flash’ collection—which will be available for purchase beginning next month—and features an exclusive new track from AJ Tracey. And a cameo from Donatella, naturalmente.
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Gucci Menswear Spring 2021
Image Credit: Gucci In an ambitious piece of Abromavic-esque performance art, Gucci mounted a 12-hour live stream to debut its spring 2021 collection. The crescendo was this mesmerizing 20-minute showcase of the looks modeled on members of Gucci’s design team, with narration by designer Alessandro Michele.
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Ermenegildo Zegna Couture Menswear Spring 2021
Image Credit: Ermenegildo Zegna For its spring show, Zegna took to the hills surrounding its historic factory in Treviro, Italy. It’s an ethereal collection of super lightweight tailoring and breezy separates with utilitarian touches—a very compelling proposition for what to wear next spring. Don’t miss the final five minutes when designer Alessandro Sartori talks through a few of the key pieces.
