New Initiative at Fratelli Rossetti Highlights Up-and-Coming Artisans

A leading beauty photographer's work is on display at the brand's Madison Avenue boutique...

The fine art of one of the leading beauty, fashion and still life photographers of our time, Torkil Gudnason, is on display at the Fratelli Rossetti Boutique on Madison Avenue, New York.

The Danish-born, Brooklyn-based photographer’s work has appeared in Vogue, Vanity Fair, Harper’s Bazaar, Surface and Allure. His art photography has been exhibited in galleries and museums around the world. The exhibit is part of the New Artisan Initiative by Fratelli Rossetti to showcase handmade creations.

Fratelli Rossetti is proud to launch the New Artisan Initiative, which gives up-and-coming talents the opportunity to showcase their skills in the Fratelli Rossetti boutiques on Via Montenapoleone in Milan, on Madison Avenue, New York, and on the Rue Saint Honoré in Paris. A series of monthly events in the boutiques will allow artisans, who are turning their passion into a career, to tell their stories. 

The first chapter teamed Fratelli Rossetti and Atypical skateboards in Milan, which may seem like odd partners, but both are guided by common values.  Each strives to combine age-old craftsmanship with contemporary design, tradition with research, and have Italian-based handmade production with an international scope.  Servomuto, known for giving a new slant to vintage lights and lamp shades produced window installations for the Milan and New York Fratelli Rossetti Boutiques. More collaborations will follow.

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