Rome

The glamorous Bulgari store on Via dei Condotti is as much a part of the culture of Rome as the Trevi Fountain. The historic shop showcases its fashionable archives with photographs of its famous patrons, such as Elizabeth Taylor and Sophia Loren, dripping in Bulgari jewels—but the main attraction is its colorful, bold designs that exude a playful […]

By Jill Newman

Jill Newman

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Rome

Rome: Bulgari jewelry

Photo: Images by Trey Wright

Bulgari jewelry

The glamorous Bulgari store on Via dei Condotti is as much a part of the culture of Rome as the Trevi Fountain. The historic shop showcases its fashionable archives with photographs of its famous patrons, such as Elizabeth Taylor and Sophia Loren, dripping in Bulgari jewels—but the main attraction is its colorful, bold designs that exude a playful Mediterranean spirit. This new snake necklace featuring bright red coral and diamonds attests to the versatility of the latest collection, with its emphasis on large-scale, gemstone-laden pieces that portray a casual elegance for day or evening. +39.06.696261.