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Turnbull & Asser’s New Creative Director Just Delivered Her First New Collection

Becky French, who joined the brand as head of design last year, is turning her focus to sustainability.

This week, Turnbull & Asser introduced its fall 2019 collection, the first from recently appointed creative director Becky French. Turnbull & Asser

The first collection under Turnbull & Asser’s new creative director Becky French is hitting stores now, just in time for fall 2019. The British shirtmaker, known for its luxurious button-downs, is offering a complete assortment of cold-weather classics in rich colors and textures.

French took her inspiration from the work of artist Vincent van Gogh, which you’ll see in collection’s bright color palette and combinations of green, soft pink, and navy against pops of coral and copper. The brand’s signature shirting is rendered in a mix of colorful stripes and checks, and there’s a distinctly English ‘70s mood seen in a velvet jacket paired with a silk green tie and tailored dress shirt with concealed buttons. Deconstructed jackets with soft shoulders are a versatile, everyday layering piece.

Pieces from Turnbull & Asser's fall 2019 collection, the first from new creative director Becky French.

Pieces from Turnbull & Asser’s fall 2019 collection, the first from new creative director Becky French.  Turnbull & Asser

For colder months, cashmere jackets and wool overcoats provide excellent comfort and warmth, yet look super modern and appropriate for any occasion. And bold, colorful knitwear like made-in-Wales shawl neck cardigans provide a smart alternative to jackets or blazers. Finishing touches include seasonal accessories like cashmere cable-knit socks, silk pocket squares and sterling silver cufflinks to complete your wardrobe.

Turnbull & Asser

French, who assumed the creative director role in February, brings a wealth of experience in the high-end menswear sector. The West Somerset native began her career in New York at Ralph Lauren Purple Label before returning to the UK in 2006, where she worked for luxury clothier Aquascutum. She also founded men’s accessories brand Marwood in 2010 and freelanced for Paul Smith before joining Turnbull & Asser in early 2018 as head of design.

Turnbull & Asser


“Turnbull & Asser has such a rich history and reputation as the leading luxury British shirtmaker,” French said in a statement. “It is a pleasure to be a part of the evolution of Turnbull & Asser and to further develop the ready-to-wear, Made to Measure and Bespoke shirt lines, along with a full lifestyle collection. I would love more people to know about Turnbull and aspire to own at least one of our shirts, which are made in our workroom in Gloucester. We hope to speak to our existing customers but also invite a new audience to walk into the doors of our stores in London and New York.”

A portrait of Becky French, creative director of Turnbull & Asser.

Turnbull & Asser

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