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All the New Timepieces Introduced at Watches and Wonders 2021…So Far

Some of the world's finest timepiece makers are about to introduce their newest wares. Watch (ha) this space.

Zenith Defy Extreme Courtesy of Zenith

Watch mania has officially arrived. Watches and Wonders (the massive trade show formerly known as the Salon International de la Haute Horlogerie, or SIHH) is in full swing. And there’s big news aplenty: Patek Philippe’s four new Nautilus drops, plus Rolex revealing new Explorers and a Daytona. There are stellar timepieces on view everywhere you look, including new high-complication Les Cabinotiers timepieces and new Historiques American 1921s from Vacheron Constantin, a major new Reverso from Jaeger-LeCoultre and a couple of truly beautiful perpetual calendars from A. Lange & Söhne, to name just a few.

Like last year, the show is a digital-only format due to the ongoing pandemic; VIP collectors, press and retailers will be able to view the watches from April 7th through April 13th. However, a public-facing show will be held in Shanghai the following week from April 14th-18th.

Several brands will introduce a slew of new releases and innovations, while others are choosing only to show a handful of pieces. The latter approach is likely a result of the closure of many manufactures at the beginning of the pandemic, but many brands are also choosing to release more products throughout the year. There’s speculation that September could bring another cache of big drops.

Stay tuned to this space as we continue to update it with the most significant new watch releases of 2021. If you’d like to skip ahead to your favorite brand, you’ll find a directory below:

A. Lange & Söhne
Bulgari
Carl F. Bucherer
Cartier
Chanel
Chopard
Ferdinand Berthoud
Greubel Forsey
H. Moser & Cie
Hermès
Hublot
IWC
Jaeger LeCoultre
Louis Moinet
Louis Vuitton
Montblanc
Panerai
Patek Philippe
Roger Dubuis
Rolex
TAG Heuer
Ulysse Nardin
Vacheron Constantin
Zenith

(This post has been updated as of April 9, 2021.)

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