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Shinola Brings the New Face of American-Made Luxury and Design to Detroit [VIDEO]

The watchmaker and luxury-goods producer has moved to the Motor City to leverage the city’s manufacturing extertise…

When people ask Heath Carr, COO of Shinola, why the company opened a manufacturing facility in Detroit, his response is, “Why not?” Located in General Motor’s original design center, Shinola’s factory in Detroit produces watches, bicycles, bags, and other leather goods. Karr says that the items Shinola’s portfolio are designed for people who appreciate beautiful, American-made products. Shinola is one of many companies that are bolstering the Motor City’s return to greatness. (shinola.com) In honor of the 2016 North American International Auto Show (NAIAS) in Detroit, Robb Report is spotlighting the city’s exciting comeback. From grassroots entrepreneurs to established brands to a bourgeoning cultural scene, luxury has returned to the Motor City. Read more about Robb Report at the 2016 Detroit auto show. >>

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