Pirelli
Electric Vehicle
Dubbed the DSR/X, the EV reaches up to 100 hp and includes adjustable rear suspension for $24,295.
Watch Collector
By Carol Besler
Roger Dubuis and Pirelli Team Up for a Tourbillon Watch With a Bezel You Can Change Like a Tire
The crown and strap on the new model, created for the tire company’s 150th anniversary, also change.

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Cars
By Viju Mathew
Here’s What It’s Like to Drive McLaren’s 611 HP Street-Legal Racer, the 620R
Pulling up to the motor club in this one will have everybody envious.
News
By Martin Lerma
Pirelli Put Its Race-Ready Tires on This New Montblanc Suitcase
Zipping through an airport with luggage in tow has never been easier.
Watch Collector
By Bryan Hood
Roger Dubuis and Pirelli Created a Watch That Pays Homage to the Thrill of Ice Driving
The limited time piece is named after Pirelli’s new line of studded winter tires.
Cars
By Bryan Hood
Pirelli Unveils a 5G-Ready ‘Cyber Tire’ That Can Tell Other Cars About Bad Road Conditions
The smart tires can alert other cars to potential road hazards over a 5G network.
Cars
By Viju Mathew
Pirelli Takes Its P Zero Tire Launch in Las Vegas to the Extreme
To showcase the new tire’s capabilities, Pirelli pulled out all the stops to satisfy the need for speed…