La Dolce Vespa

Seven or eight years ago, while on summer vacation in northern Italy, Gianluca Baldo was stung by a wasp, and he was never the same again. A friend surprised him with the gift of a vintage 1976 PX 200 Vespa—because vespa means “wasp” in Italian. It was not the same model as the Vespa scooters […]

FrontRunners: The Latest Buzz

The Vespa 946 (,, the brand’s first all-new model in six years, evokes the prototype from 1946 that the Italian industrialist Enrico Piaggio’s namesake company built when he requested a simple vehicle that he could ride without dirtying his clothes. Piaggio thought the resulting two-wheeled scooter resembled a wasp (vespa in Italian), thus the […]

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