Watches of Switzerland Just Bought 3 American Watch Retailers
The giant luxury watch purveyor has snapped up Betteridge, Timeless Luxury and Ben Bridge.
Watch Collector
Watches of Switzerland
Watch Collector
Why Watch Sellers Are Betting Big on Brick-and-Mortar Shopping
Why everyone from Bucherer to Vacheron Constantin is putting a premium on in-store shopping.
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Watch Collector
Watches of Switzerland’s Hamptons Pop-Up Shop Is an Airstream Trailer Filled With Vintage Rolexes
Can you feel your wallet already burning a hole in your pocket?
Watch Collector
Inside Grand Seiko’s New Watch Boutique in Downtown New York
The SoHo store will carry the largest range of Grand Seikos in Manhattan, including boutique exclusives.
Watch Collector
Watches of Switzerland Will Open New Stores for Breitling, Omega and Tag Heuer Next Month
The expansion capitalizes on the “rational indulgence” of the watch market.
Watch Collector
This Rare Rolex Submariner Cost $90 in the 1960s. It Just Sold for $250,000.
It features the rare 3-6-9 explorer dial.
Watch Collector
Inside Grand Seiko’s New Pop-Up Shop With Watches of Switzerland
Like Japan’s famed sakura season, the “Nature of Time Experience” is for a limited time only.
Watch Collector
Hublot and Watches of Switzerland Teamed Up for a Bold New Collaboration Chronograph
The new Classic Fusion is an edgy, openworked version of the 2018 limited edition.
Watch Collector
That Viral Story About the Looting of $2.4 Million Worth of Rolexes Was False
Despite a New York Post story suggesting otherwise, Watches of Switzerland claims $2.4 million of Rolexes were not stolen from its New York location.
Watch Collector
You Can Now Try on Grand Seiko’s Latest Watch Virtually Thanks to Instagram
The social media platform’s augmented reality tool means you can see the watch on your wrist without visiting a boutique.
